Real estate professionals today harness the power of social media to market their services and promote property listings. Out of all the social media giants, Facebook is still considered by many as the king of social media. For years, it has an excellent platform for businesses to upload images and share various forms of content.
Back in 2016, Facebook unveiled 360 photos for another way for users to better engage with their audiences. There are several reasons why real estate professionals should use this feature when advertising their property listings online. Here are a few of the top reasons why this tool should be in a real estate professional’s arsenal in 2019.
Saves a lot of hassle
Most agents spend a fair amount of time sifting through dozens of photos to find the best ones to upload to Facebook. Instead, why not rely on 360 photos to provide a more engaging view of a property? This will save an agent of the trouble of finding the perfect images to upload. It should only take a user a user a matter of minutes to take 360 photos of a home and upload it to Facebook.
It is quick and easy
If you can take a picture using your smartphone you can also create your own Facebook 360 photo. While it is a bit of a learning curve at first, it is quick and easy once you get the hang of it.
Provides a realistic view of a home
It can sometimes be challenging to capture the view of a room with just one photo. However, with 360 photos a user can scan through an entire room to get the full picture. It can also be a lot of fun for a user to scan through a home with this tool.