20 Nov
Qazzoo Breaks All The Rules…And Loves It!
No more what? No more geographic restrictions? No more bogus leads? No more long-term contracts? No more leads shoved into our email box that we know nothing about? How can this be? These are long-standing rules regarding how we do
21 Feb
Why Is Pay Per Click Terrible?
The trouble with Pay-Per-Click advertising is the same problem with most types of passive advertising; it lacks any type of real filtration and relies on the other guy doing something. This is why PPC is not much different from outbound marketing
19 Feb
Who is better at Pay-Per-Click Advertising Google, Bing or Yahoo?
For my money I have always had more success with Google. Between Google’s click through traffic and conversion rates both being higher than any other source and the reach of Adsense which brings another dimension to Google that really cannot
15 Jan
Qazzoo vs Google III
This is the third of the three posts concerning Google, Bing and the rest of the advertising world. It is fair to say that Google has made advertising much more effective and increased the ROI over previous online advertising models
13 Feb
Google, Bing, Yahoo and the Future of Search
Bing has always been a wannabe Google but they seem to have taken some odd directions in their pursuit of the biggest dog on the block. They take negative swipes at Google announcing that their results are biased while they
24 Oct
Real Estate Leads on Google skyrocket
A recent article published by the New York Times speaks to the issues that now affect the ability to use Google as a marketing tool for local businesses. The article titled “Small Players Seek an Alternative to the Expense of
