26 Feb
Is Banner advertising better than Cost Per Click?
In short “No” Not only do banner ads have less targeting than CPC ads but they can be completely overlooked by the page-viewer while the advertiser is generally charged based on how many times the advertisement appears on someone’s browser
21 Feb
Why Is Pay Per Click Terrible?
The trouble with Pay-Per-Click advertising is the same problem with most types of passive advertising; it lacks any type of real filtration and relies on the other guy doing something. This is why PPC is not much different from outbound marketing
19 Feb
Who is better at Pay-Per-Click Advertising Google, Bing or Yahoo?
For my money I have always had more success with Google. Between Google’s click through traffic and conversion rates both being higher than any other source and the reach of Adsense which brings another dimension to Google that really cannot
01 Jul
Money Vampires are out to get us all…
Well it’s been almost two months since my last post, I know you all missed me dearly, but unfortunately I have been busy doing other things. Google has once again thrown me a curve ball by changing up the Google
23 May
Qazzoo Continues to Change the World of Real Estate Lead Generation
Like anything that is worth doing Qazzoo is worth doing right and to do things right we are constantly changing and improving the system that is Qazzoo. With several patents on social search engine technology, we are obviously the first to create
29 Oct
Dude where’s my Real Estate lead?
I may not be Aston Kutcher but I get asked this question at least 200 times a day. As a marketing specialist in the Real Estate industry I answer to so many people that it makes my head spin. “Dude
