19 May
Real Estate Agents Top Priority – Email Marketing
Email is easily the most ubiquitous digital communication technology. Ninety-five percent of online consumers have at least one email address and most check their email every day. If you are not incorporating this valuable tool into your real estate marketing,
17 May
How To Attract Millennials, Both Agents And Customers
Millennials—people born in the 1980s to 1990s, and currently in their 20s—are now coming into their own. According to CNN, this generation has just surpassed Baby Boomers as the largest, and most diverse, generation in the country. Accordingly, they will
28 Apr
Millennials and Trust, Convenience and Expertise
There is a shift in the way consumers make purchasing decisions. The National Association of REALTORS® reports the number one way a consumer chooses their real estate agent is based on referral. However, most millennials will solicit several referrals before
12 Apr
Low Maintenance Features Millennial Buyers Will Love!
The low-maintenance movement has taken hold across generations of homeowners. For millennials—the leading segment of homebuyers—the lower, the better. So summarized by Jill Waage, editorial director of home content for Better Homes and Gardens: “They want to use their brains
